Tierra Alma means Earth Soul in Spanish. One early Sunday morning in 2013 I sat by my computer googling Earth Soul in different languages and came across Tierra (Earth) and Alma (Soul). I had a strong sense this was the right name to fit with the vision I had for my store. As corny as it may sound Tierra Alma has a strong sense of soul that you will experience the moment you walk in the door.
I originally started with my first label Goddess of Babylon and attempted an online store through setting up a facebook account. It was my dream to bring a little bit more Byron to Tierra Alma, with my main passion to have the gift of Spell and the Gypsy Collective as my main label.
Given changes in my life circumstances I found myself at a crossroads as to whether to take a leap of faith or continue on the same path. I made the decision to leave my secure full time position as a teacher of beauty therapy and pursue my dreams. With the support of my family and friends, Tierra Alma came to life. I came across a fairly run down premise at 226 Beach Road, Mordialloc. My dear friend Melissa and I, along wth both of our families began the process of setting up shop in Mordialloc. With the continued support of my customers, staff, family and friends Tierra Alma has become a beautiful place to share.
Our priority is 100% customer service with absolute honesty and kindness so our customers leave with the sense of self love.
So much gratitude to all of YOU.
Dreams do come true.
Paula xx